Tag: podcast

  • Aisle to Algorithm: David’s Bridal’s New CEO on Retail Transformation

    Kelly Cook is the newly appointed CEO of David’s Bridal. She joins Natalie on the podcast to discuss how David’s Bridal is embarking on the biggest shift in its 75-year history, transitioning from a legacy bridal retailer to becoming a tech-powered retail, AI, and media powerhouse.

    📺 This is a video episode and can be watched here.

    Kelly and Natalie explore:

    •    How David’s plans to expand beyond wedding dresses to capture a bigger piece of the $65 billion wedding industry, leveraging first-party data, AI-driven planning tools, and a digital marketplace to transform how brides shop, plan, and celebrate.
    •    Retail media: with 90% of all US brides entering the David’s ecosystem, how is David’s monetizing this reach and what does Kelly think of the broader retail media explosion we’re witnessing around the globe?
    •    From virtual try-ons and mood boards to AI chatbots, how is David’s utilizing AI to enhance the customer experience?
    •    100% of all David’s owned communications are now AI-driven! How has this enabled David’s to better serve the customer?
    •    From cowboys boots to QR codes, what are the key bridal trends that Kelly is observing in 2025? 
    •    Learnings from pandemic pivots – curbside pick-up and augmented reality.
    •    Kelly is the most recent example of a CMO to CEO transition, but we’ve also seen this with brands like Starbucks and Taco Bell. What’s behind this trend?
    •    Advice for future retail leaders.

    Kelly’s bio:

    Kelly Cook is a visionary executive with over two decades of leadership in omnichannel strategy, digital transformation, IT, branding, and marketing. A catalyst for growth, she has a proven track record of driving business growth through brand evolution, pioneering innovation and aligning teams behind transformative strategies that drive bottom-line impact. Her leadership has propelled organizations to new heights – boosting profitability, increasing stock value, and earning industry accolades from Newsweek (Best Place to Work for Women) and Forbes (Most Inclusive Marketing).

    Her career spans a diverse mix of industries ranging from airlines and fashion to home decor and retail, and now the bridal fashion and wedding industry. Prior to joining David’s Bridal, Kelly held executive leadership roles at top companies, including Continental Airlines, DSW Designer Shoe Warehouse, and Pier 1, where she spearheaded large-scale brand, marketing and digital initiatives that redefined customer engagement. In her current role at David’s, Kelly leads marketing, IT, digital, customer experiences, analytics and e-commerce, ensuring that innovation and customer-centricity remain at the heart of the brand’s growth.

    Recognized by Harvard Business School as one of 2003’s Most Dynamic Women in Business, Kelly embodies a leadership style grounded in service to others. She finds joy in seeing individuals at any and every level do extraordinary things. She is a steward of the power of determination, often toting her mantra: “If cauliflower can become pizza, anything can happen.”

    Kelly holds an MBA and a Master of Finance from Tulane University’s Freeman School of Business. Beyond the boardroom, she is a devoted wife of 30 years to her husband Damon, the proud mom of five kids (including triplets,) as well as two pampered, plump basset hounds, Jasper and Rufus. Based in Houston, Texas, she continues to inspire her “Dream Makers,” disrupt industries, and shape the future of brand innovation.

    Find out more about the Retail Disrupted Podcast by visiting retaildisrupted.com

  • Real-Time Retail: Why Fashion Retailers Need to Embrace AI

    Paid partnership with Centric Software


    With extensive experience in merchandising, Beatriz Ciraudo has worked with global brands such as Lacoste, Salvatore Ferragamo, Louis Vuitton, Dior, and Chloé. Her career spans Brazil, France, and Italy, giving her a unique international perspective on merchandising and retail strategy.

    Now, as a Presales Consultant at Centric Software, Beatriz helps retailers and brands leverage cutting-edge AI-driven planning, pricing, and market intelligence solutions to optimize decision-making and drive profitability.

    She joins Natalie on the podcast to discuss what retailers must do to stay relevant in the face of disruption. They explore:

    • Data, data, data: the dangers of relying on intuition (or Excel!) when it comes to making important decisions.
    • Real-time retail: what retailers can learn from disruptors like Shein and the importance of agility and speed for fashion retailers today.
    • Excess stock, brand-damaging discounts, and waste: why Beatriz believes that the best use case for AI in fashion retail is markdown optimization.
    • Can fashion retail ever be truly sustainable? Get Beatriz’s view on why retailers need to rethink the entire sourcing process.

    This episode is brought to you by Centric Software. Centric Software provides an innovative and AI-enabled product concept-to-replenishment platform for retailers, brands and manufacturers of all sizes. As experts in fast-moving consumer goods like fashion, outdoor, luxury, home, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics, Centric Software delivers best-of-breed solutions to plan, design, develop, source, buy, make, price, allocate, sell and replenish products.

    Find out more about the Retail Disrupted Podcast by visiting retaildisrupted.com

  • Every Little (Bit of Innovation) Helps: Chatbots, Digital Twins, Autonomous Stores, and Drones With Tesco

    Jane Mustoe, Senior Technology Director at Tesco, joins Natalie to discuss how Tesco is using tech to redefine both customer and colleague experiences. They explore:

    • Tesco’s recent innovations – GetGo and frictionless shopping, gen AI chatbots, digital twins, mobile apps for store associates, and more.
    • All about the margins – the importance of achieving marginal gains in a low-margin industry.
    • Always keeping an eye on future innovations and finding pockets of “reality” amongst the “hype”.
    • Why over half of innovations fail, why that’s important, and lessons from Tesco’s drone trial.
    • Why getting the culture right is ‘make or break’ for organisations and the need to balance agility with operational efficiencies.
    • DEI and advice for the next generation of female tech leaders.

    Today’s episode is brought to you by Centric Software.

    Centric Software provides an innovative and AI-enabled product concept-to-replenishment platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home and related goods like cosmetics, food & beverage and multi-category retail, Centric Software delivers best-of-breed solutions that optimize planning, pricing, design, product development, sourcing and production.

    📣 Register for Centric Connect 2025.

    Connect with Jane on LinkedIn.

    Find out more about the Retail Disrupted Podcast by visiting retaildisrupted.com

  • Keep the Customer in the Room: Marketing Insights from Asda and Waitrose

    Martin George, former Customer Director at Waitrose, and Jessica Cole, Senior Director Own Brand, Masterbrand, Customer Strategy & Propositions, at Asda join Natalie to discuss the evolving role of marketing in retail.

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    They explore:

    • Retail disruption – how has AI impacted retail marketing? How have legacy retailers responded to disruption? Which grocery innovations haven’t stuck?
    • Customer centricity – how to embed this in the organization and learnings from other sectors.
    • Understanding diverse customer needs and how some low-tech solutions (ie. spending time on the shop floor) can be among the most effective.
    • What skills are required of retail marketeers today and how might this evolve in the future? 
    • Is the CMO role still relevant in retail? Should they have a seat on the board?
    • Tesco Clubcard’s 30th anniversary – what is the role of data in retail marketing today and how do you measure success?
    • Do customers expect the same experience in an airport as a supermarket (ie. frictionless, self-service, personalization) or are needs more individualized? Martin shares his views from his time as Commercial Director at BA.

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    This episode was brought to you by the Richmond Retail & E-commerce Directors’ Forum. Are you a retailer interested in attending? Email Natalie to secure your seat.

    Bios:

    Jessica Cole has spent the past 15 years working in the Retail industry and has held senior roles with Morrisons, Selfridges, Accenture Strategy, Monitor Deloitte and most recently Asda as Senior Director Own Brand, Masterbrand, Customer Strategy & Propositions. Jess specialises in setting and executing strategies, leading large scale transformations, building brands and driving profitable sales growth.

    Connect with Jessica on LinkedIn.

    Martin George is the former Customer Director at Waitrose. He started his career at Cadburys and held a number of senior roles including Commercial Director at British Airways, Group Development Director at Bupa and most recently as Customer Director at Waitrose where he was responsible for Marketing and Customer Experience. He has previously held a number of Non-Executive Director roles as well as setting-up businesses in the hospitality, travel media and healthcare sectors. 

    Martin is now a Non-Executive Director at Goodwood, Visit Jersey and Trust Alliance Group. He is also a School Governor and working with the Marketing Academy to increase diversity in the marketing profession.

    Connect with Martin on LinkedIn.

    Find out more about the Retail Disrupted Podcast by visiting retaildisrupted.com

  • Post-Death Consumerism

    What happens in the digital afterlife? Do you even need to be alive to be a consumer? Should retailers and brands be thinking about a post-death strategy?

    VML’s Naji El-Arifi and Hugh Fletcher join Natalie on the podcast to discuss all of this and more:

    • Digital avatars and virtual goods – what are the opportunities for brands?
    • Why retailers need to be paying more attention to gaming.
    • The evolution of AI and delegation of purchasing tasks.
    • Grocery e-commerce – addressing perennial challenges with AI.
    • Digital immortality – just how ethical is this?

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    Links:

    VML Future Shopper Report

    OpenAI/Instacart news mentioned by Naji 

    Connect with Naji on LinkedIn

    Connect with Hugh on LinkedIn

    Bios:

    Naji El-Arifi:
    As the Head of Innovation at VML Enterprise Solutions, Naji spearheads transformative solutions for businesses navigating the digital landscape. With a robust background in Product Management and Innovation, he has collaborated with an impressive array of companies and start-ups, including DFS, Lego, Domestic & General, Sainsbury’s, Shop Direct Group, Audi, Lloyds Bank, Kobalt, and BP. Naji consistently demonstrates how cutting-edge technology can address and overcome industry challenges.

    Hugh Fletcher:
    Hugh is an internationally sought after digital commerce futurologist, heading up the Demand Content Thought Leadership team at VML. As an ex-Audi digital guru, Hugh uses his client-side experience and unique take on the future of commerce to help organisations set up for, and implement, digital change in the constantly evolving commerce market. His work focuses on helping ambitious Clients to transact more digitally through strategic consultancy, covering digital business transformation, the future of ecommerce and conversion. He is a go-to spokesperson in press and TV for tech trends impacting ecommerce, and author of reports, white papers and articles covering future shoppers, Generation Alpha, Digital Commerce Leaders, space commerce and peak selling.

    Find out more about the Retail Disrupted Podcast by visiting retaildisrupted.com

  • Powering the Pop-Ups

    Matt Hopkins, Founder of IND!E, joins Natalie to discuss the evolution of pop-up shops, the role of small and medium-sized enterprise (SME) brands in driving innovation, and the significance of storytelling in retail.

    Matt shares his views on changing consumer expectations such as the heightened demand for authenticity and ethical shopping. They also delve into the trend of digitally native brands moving into physical spaces and highlight some of the challenges faced by SME challenger brands in a competitive market.

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    Matt’s bio:

    Matt Hopkins is a seasoned business leader with over 25 years of experience in successfully selling products to major retailers. He excels in identifying growth opportunities, crafting robust commercial strategies, and driving impactful sales and marketing initiatives.

    A visionary entrepreneur and creative thinker, Matt has a proven track record of developing and scaling diverse business models. His expertise in licensed branding has led to collaborations with renowned brands such as Jamie Oliver, Laura Ashley, The Great British Bake Off, and Chef Tom Kerridge.

    Throughout his extensive career in retail, Matt recognised a significant shift in consumer trends toward locally made products with compelling stories. This insight inspired him to establish IND!E, a fresh and dynamic force driving change in the retail industry. Under Matt’s leadership, IND!E has become a market leader, supporting both major retailers and the SME challenger brand community. The company operates hundreds of pop-up shops in major retail locations each year and has pioneered a unique shop-in-shop concept, offering a crucial stepping stone for SME brands. Additionally, IND!E provides a comprehensive learning and resource hub and is set to launch its own e-commerce platform this year, further solidifying its role as an innovator in the retail landscape.

    Connect with Matt on LinkedIn.

    Visit IND!E.

    Find out more about the Retail Disrupted Podcast by visiting retaildisrupted.com

  • Resale Revolution with Goodwill CEO Steve Preston

    Did you know that over 80% of the U.S. population lives within a 10-mile radius of a Goodwill store or location?

    Live from the NRF Big Show in NYC, Natalie speaks to the CEO of Goodwill, Steve Preston. He discusses the organization’s strategic priorities, why the perception of thrifting is evolving, and the impact of digital. Steve also shares his views on what’s driving the surge in the resale market today and how Goodwill’s proximity to the customer allows for deeper community engagement.

    Bio:

    Steven C. Preston is the president and CEO of Goodwill Industries International, which provides services to 154 local, independent Goodwill organizations which together represent the leading provider of workforce training and development. In 2022, Goodwill served more than 2.1 million people which range from lighter touch services to extensive training, career navigation and job placement support.

    Preston has served in numerous operational and financial leadership positions in both the public and private sectors. He headed two federal agencies during times of national crisis, the U.S. Department of Housing and Urban Development (HUD) and the Small Business Administration (SBA); led successful turnarounds as the CEO of two private corporations, Oakleaf Global Holdings and Livingston International; and served as the CFO of two Fortune 500 companies during times of significant change and restructuring, Waste Management and ServiceMaster.

    Preston served as HUD Secretary during the housing crisis of 2008, representing the federal agency on the board of the Troubled Asset Relief Program (TARP). During his tenure, HUD dramatically increased Federal Housing Administration and Ginnie Mae capacity to meet exponentially rising demand. Under his leadership, the agency also expanded its ability to assist victims of natural disasters, advanced the rebuilding of mixed-income neighborhoods in post-Hurricane Katrina New Orleans, and improved financial literacy programs.

    From 2006–2008, Preston served as Administrator for the SBA. In addition to multiple small business services, the SBA provides disaster loans to homeowners and businesses. Following Hurricane Katrina, Preston spearheaded a reform agenda to expedite financial support to disaster victims and make the agency more responsive to customers, accountable for results, and efficient in the delivery of services. During his tenure, the SBA launched and advanced programs to expand entrepreneurship opportunities for veterans and military families, for people located in areas with high rates of poverty and unemployment, and for people who were facing various life challenges.

    In his private-sector roles, Preston gained significant experience expanding into new product and geographic markets, leveraging technology for both client and efficiency benefits, improving employee engagement and restructuring operations. Preston graduated with highest distinction from Northwestern University and holds an MBA from The University of Chicago. He has served on numerous boards or in other capacities for organizations supporting the needs of people with disadvantages, especially in urban centers. He currently serves on the Board of Directors for the Partnership for Public Service and the Board of Trustees of Wheaton College.

    He and his wife, Molly, live near Washington DC and have five children — Anna, Madeleine, Gibson, Eleanor, and Steven Jr.

    Find out more about the Retail Disrupted Podcast by visiting retaildisrupted.com

  • Decarbonising Deliveries

    Murvah Iqbal, co-CEO and co-founder of HIVED, is on a mission to revolutionise the delivery industry. Founded in 2021, the all-electric delivery start-up has already distributed millions of parcels across London for major brands including ASOS, Uniqlo, Nespresso and Zara, and is backed by investors like Maersk Growth, Pale Blue Dot and Planet A Ventures.

    In this episode, Murvah shares her entrepreneurial journey, which began when she took over marketing and branding for her uncles’ fast-food chain at just 15 years old. She discusses the importance of decarbonisation in retail and how HIVED’s “sustainability-as-standard” approach differentiates them from competitors.

    Murvah also shares her views on the evolving expectations of consumers, particularly Gen Z, when it comes to delivery, how to address some of the legacy challenges of the final mile, and what regulatory changes she’d like to see to support the growth of green delivery. Murvah and Natalie also discuss the need for collaboration within the industry and the role of technology in improving delivery efficiency. 

    Connect with Murvah on LinkedIn.

    Find out more about the Retail Disrupted Podcast by visiting retaildisrupted.com

  • Malls, Makeup and Meme Stocks with Gary Kusin

    GameStop and Laura Mercier Cosmetics co-founder Gary Kusin joins Natalie to discuss everything from malls and makeup to meme stocks. They explore the origins of GameStop – what inspired Gary and James McCurry to launch the world’s first video game store in the early 80s?

    They also explore:
    ♦ The pivot to makeup: Gary discusses how a conversation with former Macy’s Chairman Terry Lundgren sparked the idea for Laura Mercier.
    ♦ Continuous improvement versus continuous change.
    ♦ Customer centricity: why so many brands today fail to get this right.
    ♦ Kinko’s: Gary shares how, as Kinko’s CEO, he turned the loss-making business into to a highly profitable enterprise that was later acquired by FedEx.
    ♦ Meme stocks: Gary shares his views on the GameStop stock market frenzy.

    Retail Disrupted Podcast

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  • Amazon Must Disrupt Itself

    From the rise of Temu and Shein to immersive digital commerce – and not to mention the resurgence of good old-fashioned bricks & mortar retail – Amazon certainly isn’t short of competitive threats.

    Miya Knights joins Natalie on Retail Disrupted to explore what comes next for the online retailing giant and whether it has what it takes to stay relevant in the future.

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    They discuss:

    📦 How Amazon became the most influential retailer of the 21st century.

    3️⃣ 0️⃣ Whether Jeff Bezos’ belief that most large companies only last around 30+ years still rings true.

    🤖 How AI and technology more generally is enabling retailers to level the playing field and future-proof their store estate.

    🇨🇳 Temu – how it differentiates from Amazon, whether they can co-exist and our views on Amazon’s plans to launch a Temu-style storefront.

    🤳 The future of digital commerce – we don’t browse on Amazon! How the rise of TikTok, Roblox and other immersive platforms will require action by Amazon to avoid being perceived as too transactional and one-dimensional.