It was a pleasure to work with Dropbox on this future of retail campaign. There’s a lot of doom and gloom out there, but I believe the future is bright for those retailers willing to reconfigure for the digital age. In the future, retail will be more blended in that we’ll see an acceleration of the convergence of physical and digital worlds, but also in the sense that retail space will be less about retail. We’ll see a greater blurring of the lines between retail, hospitality and leisure.
Retail trends
Peak stuff: the rise of rental retail
Whenever I give talks on the store of the future, I always sum up with this line: the store won’t just be a place to transact but also to eat, play, work, discover, learn and Read more…
