It was a pleasure to work with Dropbox on this future of retail campaign. There’s a lot of doom and gloom out there, but I believe the future is bright for those retailers willing to reconfigure for the digital age. In the future, retail will be more blended in that we’ll see an acceleration of the convergence of physical and digital worlds, but also in the sense that retail space will be less about retail. We’ll see a greater blurring of the lines between retail, hospitality and leisure.
Consumer
Clicks and Cliques: Understanding Modern Shopper Tribes
Knowing your customer is essential in the best of times. In a post-pandemic world, it will be the difference between survival and failure. I had the pleasure to work with Klarna on their latest report Read more…
