Paid partnership with Manhattan Associates
Greetings from Germany! I’m here at the Manhattan Exchange in Berlin and am super excited to share with you a new report that I’ve authored for Manhattan Associates: Recalibrating for the Next Normal.
The pandemic may have accelerated digital transformation strategies, but what comes next? We spoke to 3,500 consumers and 700 leading retailers across the US and Europe to get a better sense of the consumer landscape and the capabilities required as retailers recalibrate for this next stage.
The findings of this international research study highlight the need for retailers to continue to keep up with the pace of evolving consumer expectations. It also revealed a retail landscape where the lines between physical and digital commerce are becoming increasingly opaque and complicated.